Online Reputation Management
Your rating rises on its own. A seamless system that asks every customer for a review at the right moment, brings concerns to you before they go public, and replies to every review in your voice, for businesses across metro Detroit and Michigan.
Talk to usIn short
Every customer asked at the right moment, every review answered within a day, every rule-breaker reported, and a rating that rises without anyone at your business remembering to ask.
- The ask triggered by your own software
- Everyone gets the link; concerns reach you first
- Replies in your voice, within a day
- One monthly page showing the rating move
Why the rating is the decision
Reviews are read before the website is.
Nearly everyone reads reviews, and the bar keeps rising: two thirds of consumers now want four stars or better, and almost half will not consider a business with fewer than twenty reviews. The businesses with the ratings are not the ones with the happiest customers. They are the ones that ask.
Most businesses ask only when they remember, which is usually after something went wrong. We build the ask into the moment the job is done, in your own software, so it goes out every time. Then we answer what comes back, in your voice, the same day.
Everyone asked gets the public link. The unhappy ones also reach you first, while it is still fixable.
- 97%
- of consumers read online reviews before choosing a local business
- 68%
- will only use a business rated four stars or higher, up from 55% a year earlier
- 47%
- will not use a business with fewer than twenty reviews
BrightLocal, Local Consumer Review Survey, 2026.
In the work
The ask, the fork, the reply, the report
The ask, at the right moment
A text or email that goes out when the job is done, the visit is over or the order has arrived, triggered by your own software rather than by someone remembering. Timed to the hour your customer is happiest.
Everyone gets the link
Every customer asked gets the public review link. An unhappy answer also opens a direct line to you, so the fix can start before the review is written. That is the whole of the fork, and it stays inside Google's rules.
Every review answered, in your voice
A reply drafted for each review within a day, in words you approved, sent automatically or after a glance from you. Owner responses are one of the things a third of consumers look for before they choose.
Watched everywhere you are listed
Google first, then Facebook, Yelp and the directories your industry uses. A new review anywhere reaches you the same day, not the month you happen to look.
The ones that break the rules, reported
A review from a competitor, a customer of a different business or someone who was never a customer is reported through the platform's own process, with the evidence attached. It is the only route that works.
A report you can read
New reviews, rating by month, response time, and where the unhappy ones came from. One page, monthly, so a rating that is rising is a number you can see rather than a feeling.
Getting there
The moment, the voice, the trigger, the fork, the run
- 01
Find the moment
When is your customer happiest: the day the job is done, the week after, at pickup. It differs by trade, and the ask lands there.
- 02
Write the voice
The ask and the replies, in the words you would use. Three or four reply patterns cover almost every review, and you approve them once.
- 03
Connect the trigger
The invoice marked paid, the appointment marked complete, the order marked delivered in whatever you already run. The ask fires from that, not from a list somebody exports.
- 04
Route the answers
Happy to the public link. Unhappy to you, with the customer's name and what they said, while it is still fixable. Both get the link.
- 05
Run it
Replies drafted, new reviews watched, rule-breakers reported, the monthly report sent. This is what makes it a system rather than a campaign.
Fitted work
What comes up here, specifically
The one-star meant for someone else
Metro Detroit has three businesses with your name and a customer with the wrong one. We reply so the next reader can see it was not you, and report it with the evidence Google asks for.
Reviews in the language they were written in
In Dearborn, Hamtramck and much of Wayne County, reviews arrive in Arabic and Spanish. The reply comes back in the same language, in your voice, not in a translation of a template.
The seasonal trade
Landscaping, snow removal, roofing and pools do a year's work in a season. The asks are spread through it rather than sent as one burst in October, so the rating grows evenly and reads as real.
The healthcare reply
A dental or medical practice must reply to reviews without confirming that the reviewer was a patient. The reply patterns for practices are written to that rule before the first one goes out.
Right time when
When this is worth doing
A good fit
- Your rating is under 4.5, or your review count is under fifty
- A competitor with worse work has three times your reviews
- Reviews only arrive when something has gone wrong
- Nobody replies, or someone replies a month late
Not a fit
- You want bad reviews removed for a fee, which no honest service can do
- You want reviews from people who were not customers
- The reviews are right and the problem they describe has not been fixed yet
Scope
What we do not do
Reviews bought, traded or written
Against Google's policy and against federal rules on fake reviews. A business caught doing it loses the reviews, the ranking and sometimes the listing. The system asks real customers instead.
Gating
Sending the public link only to customers who said they were happy is review gating, and Google forbids it. Everyone asked gets the link. The unhappy ones also reach you first.
Removing honest criticism
A review that breaks a platform's rules is reported. A review that is simply bad is answered, well, in public, because the reply is read by every future customer and the removal request goes nowhere.
Reasonable to ask
Before you commission it
Is asking customers for reviews allowed?
Yes. Google allows businesses to ask customers for reviews, as long as everyone is asked, nobody is paid or rewarded, and the business does not steer only the happy ones toward the link. The system is built to those three rules.
Who writes the replies?
They are drafted in patterns you approved, in your voice, and sent either automatically or after you glance at them, your choice per rating. Anything unusual, a legal threat, a safety complaint, a review that names an employee, comes to you before a word goes out.
What about a fake review?
We report it through the platform's own process with the evidence it asks for: order records, the absence of any record, the reviewer's history. Removal is the platform's decision and takes time. Meanwhile it gets a calm public reply, because the reply is what the next reader sees.
How fast are reviews answered?
Within a day. Most within hours. A review left unanswered for a month tells a reader the business is not paying attention, which is the opposite of what a reply costs.
Does this work for a medical or dental practice?
Yes, with the replies written to the rule that a practice never confirms a reviewer was a patient. The ask goes out under a Business Associate Agreement where patient information is involved, the same as everything we build for practices.
Tell us your rating and your count.
With those two numbers and the software you run, we can tell you on the call what the ask would look like, where it would fire from, and roughly how long until the rating moves.
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