Every post about google, newest first.
Service businessesLocal Services Ads booking leads: on by default now
Google now switches on Local Services Ads booking for 500+ scheduling partners and bills each booking as a paid lead. What a Michigan trade should check first.
Service businessesFake Google business listings: find, report, comment
Fake Google business listings copy real trades and take their calls. How to find and report them, and the FTC proposal published October 1, 2026.
Service businessesLocal Services Ads missed calls: the October 1 charge
From October 1, 2026 Google charges Local Services Ads for missed calls over 20 seconds. What changes for a trade business, and the checklist before then.
Service businessesFTC consumer review rule: what a local business may ask
The FTC's review rule allows some incentives Google's policy bans. How to ask every customer for a review in 2026 without breaking either, and the May case.
Service businessesGoogle AI Mode is the default: what a local business does
Google made AI Mode the default search on May 19, 2026, with over a billion monthly users. Six things a Michigan service business changes to still get the call.