Google Business Profile
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Service businessesGoogle Business Profile posts: the phone number rule
Google now removes Business Profile posts with unverified phone numbers, emails or social handles. What Michigan trades should change in their posts this fall.
Service businessesGoogle Maps sign-in to see reviews: what trades should do
Google Maps now asks visitors to sign in to read every review on a profile. What that changes for a Michigan trade and the review habits that matter more.
Service businessesGoogle Business Profile suggested edits: the 4-day window
Google now says owners have 4 days to accept or reject a suggested edit before it may go live. A daily check for a trade owner who is on jobs all day.
Service businessesGoogle AI Mode is the default: what a local business does
Google made AI Mode the default search on May 19, 2026, with over a billion monthly users. Six things a Michigan service business changes to still get the call.